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Mark H. MacCormack, Mark H. McCormack (Beteiligte)

What They Donīt Teach You At Harvard Business School


2014. 256 S. 198 mm
Verlag/Jahr: PROFILE BOOKS 2014
ISBN: 1-78125-339-0 (1781253390)
Neue ISBN: 978-1-78125-339-7 (9781781253397)

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The bestselling business classic by the sports management legend
Mark McCormack, dubbed īthe most powerful man in sportī, founded IMG (International Management Group) on a handshake. It was the first and is the most successful sports management company in the world, becoming a multi-million dollar, worldwide corporation whose activities in the business and marketing spheres are so diverse as to defy classification.

Here, Mark McCormack reveals the secret of his success to key business issues such as analysing yourself and others, sales, negotiation, time management, decision-making and communication. What They Donīt Teach You at Harvard Business School fills the gaps between a business school education and the street knowledge that comes from the day-to-day experience of running a business and managing people. It shares the business skills, techniques and wisdom gleaned from twenty-five years of experience.
Mark McCormack is an entrepreneur extraordinaire Daily Telegraph
McCormack, Mark H.
Mark McCormack was named by Sports Illustrated as īthe most powerful man in sportsī. A college golfer, he worked at a Cleveland law firm when he began representing a young unknown named Arnold Palmer. A host of sports celebrities in golf, tennis and other areas followed and today the company WME/IMG represents a wide array of events and clients ranging from the Nobel Foundation to Wimbledon, Novak Djokovic to Colin Montgomerie.