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N. K. Singh

Eastern and Cross Cultural Management


2012. 2014. xx, 164 S. 9 Tabellen. 235 mm
Verlag/Jahr: SPRINGER, BERLIN; SPRINGER INDIA; SPRINGER 2014
ISBN: 8132217292 (8132217292)
Neue ISBN: 978-8132217299 (9788132217299)

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Based on both theory and extensive empirical research, this book is compares culture and management styles in India, Japan, China and Western countries, and proposes a synthesis of West-dominated management technology with Eastern intuition and values.
This path-breaking book liberates management thinking from a century of Western subjugation. It is a comparative exposition of culture and management styles in India, Japan, China and major Western countries.
There is a need to protect and sustain each country´s identity and positive strengths in values while interlinking global business with cross cultural empathy. The book explores profiles of culture-management axis through secondary literature study in various languages of the East, empirical research conducted with nearly one thousand managers and 375 organizations in India.
The effective management in the next millennium will be mission-based strategic integration of the team, combined with people-sensitive approach. In spite of growth of hi-tech, the emotional human issues will dominate the coming decades. Happiness and health in institutions will largely depend on successive sacrifice of greed and possessiveness in creation of wealth for human development. The meltdown in the US and its repercussions in the world are direct outcome of failure to learn these lessons.
Already the world is witnessing acute consciousness of interdependence and universal linkages. This is the quintessence of Vedanta, Zen-Buddhism and Sufi order in the Eastern globe. West-dominated management technology must now synthesize with Eastern intuition and values.
The book is divided into three parts: First part delves into East-West psyche; second part presents Integration-Affection Model as potential approach to effective Management. Third part shows the author´s successful applications of the approach in different organizations while working as Chief Executive or Consultant.
Introduction: The Evolutionary Perspective.- PART ONE: Eastern Management: Theory and Practice.- 1. Eastern Psyche.- 2. Management in Ancient India.- 3. Motivation: Eastern and Western Concepts.- 4. Arthashastra of Kautilya and Management.- 5. A Reflection of the Ethos of the Era: Kautilya´s Aphorisms.- PART TWO: Theory and Research in Contemporary Indian Scenario.- 6. Holistic Approach to Research.- 7. Contemporary Corporate Environment.- 8. The Corporate Mind.- 9. Integration.- 10. Affection.- 11. Realisation.- 12. Self-Learning and Awareness.- PART THREE: Applications.- 13. Research and Training as Strategies for Changing the Work Culture.- 14. Changing Culture of an Educational Organisation.- 15. Turnaround and Restructuring of a Public Sector Company.- 16. Guidelines for Swadhyaya Chakra.