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Patrick Maes

Disruptive Selling


2018. 236 x 158 mm
Verlag/Jahr: KOGAN PAGE 2018
ISBN: 0-7494-8234-6 (0749482346)
Neue ISBN: 978-0-7494-8234-3 (9780749482343)

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Transform your company by adopting disruptive selling strategies and empowering customers, through unique digital innovation relevant to both B2B and B2C companies.
Introduction; The New Way of Selling; The New Customer; The Value Proposition; People and Resources; Automation and Technology; Dynamic Disruption and Perpetual Readiness; Conclusion From Reading to Doing