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The defining story of the exhilarating rise of Snapchat - from a frat boy fantasy to a multi-billion dollar unicorn start-up that has dramatically changed how we communicate.

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´A fast-paced, highly readable history of one of the defining companies of our time. If you´re interested in Snapchat, or just plain mystified by it, you must read this book´ -- Brad Stone

Would you turn down three billion dollars from Mark Zuckerberg?

When he was just twenty-three years old, Evan Spiegel, the brash CEO of the social network Snapchat, stunned the world when he and his co-founders walked away from a three-billion-dollar offer from Facebook: how could an app teenagers use to text dirty photos dream of a higher valuation? Was this hubris, or genius?

In How to Turn Down a Billion Dollars, Billy Gallagher takes us inside the rise of one of Silicon Valley´s hottest start-ups. Snapchat began as a late-night dorm room revelation before Spiegel went on to make a name for himself as a visionary CEO worth billions, linked to celebrities like Taylor Swift and his fiancée, Miranda Kerr.

A fellow Stanford undergrad and fraternity brother of the company´s founding trio, Billy Gallagher has covered Snapchat from the start. His inside account offers an entertaining trip through the excess and drama of the hazy early days with a professional insight into the challenges Snapchat faces as it transitions from a playful app to one of the tech industry´s preeminent public companies. In the tradition of great business narratives, How to Turn Down a Billion Dollars offers the definitive account of a company whose goal is no less than to remake the future of entertainment.

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"A fast-paced, highly readable history of one of the defining companies of our time. If you´re interested in Snapchat, or just plain mystified by it, you must read this book." Brad Stone, author of THE EVERYTHING STORE and THE UPSTARTS

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BILLY GALLAGHER is an MBA candidate at Stanford´s Graduate School of Business. He has worked in venture capital and as a writer at TechCrunch, which he joined as a Stanford sophomore, writing a profile of a popular startup on campus: Snapchat. Billy wrote over a dozen exclusive pieces on Snapchat. His writing has also appeared in the New York Times and Playboy.

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