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Marie-Luise Pitzl
English as a lingua franca in international business
Resolving miscommunication and reaching shared understanding
2010. 192 S. 220 mm
Verlag/Jahr: VDM VERLAG DR. MÜLLER 2010
ISBN: 3-639-22507-4 (3639225074)
Neue ISBN: 978-3-639-22507-5 (9783639225075)
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This book is concerned with one of the most salient communicative developments of the 21st century: the increasing use of English as a lingua franca (ELF) as a means of international business communication. Adopting an interactional approach, this volume analyzes the use of ELF in two international business meetings, focusing on how miscommunication is interactionally managed and resolved among ELF speakers in these contexts. The theoretical sections offer a critical examination of different linguistic approaches to miscommunication and propose an ELF perspective on miscommunication which stresses the importance of shared understanding and the distinction between non-understanding and misunderstanding . The section on data and methodology introduces the central characteristics of the investigated business meetings such as structure and level of formality. The descriptive section presents a qualitative analysis of different types of miscommunication . Drawing on models for negotiation of meaning, procedures for indicating non-understanding and the notion of frame , the analysis shows how ELF speakers jointly work to resolve miscommunication and reach shared understanding.
Marie-Luise Pitzl studied English and Communication Studies at the University of Vienna and NYU. She has been a researcher for VOICE, the Vienna-Oxford International Corpus of English (www.univie.ac.at/voice), since 2005 and has published several articles on English as a lingua franca. This book is based on her MA thesis submitted in 2004.