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In Amhara National Regional State, where this study was conducted, agriculture contributed about 55.8 percent of the total regional GDP accounting for employment of 88.7 percent of the total population. The total land size of the region was 3.396 million ha from which about 2.9 million ha was under cultivation as of 2006. Vegetables covered about 69.8 thousands of ha of land from which 3.5 million quintal production was estimated. Onion covered 5,338 and tomato 319 ha of land. Potato, onion, tomato, garlic, shallot, pepper, are among the leading vegetable crops grown in the region. Alefa, Fogera, Achefer, Jabi Tehinan, Burei, Merawi, and Bahir Dar Zuria Woredas (districts) are the leading vegetable producing areas in the region. Today, the region is not utlizing its opportunity (Sudan. Production of vegetables mainly Tomato and onion is suffering marketing problems where this study tried to explore.

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MSC in Agricultural Economics, Haramaya University-Ethiopia. Earlier worked for many years under Ministry of Agriculture &Rural development and Cooperatives Promotion Agency at Different Capacities. Recently worked as lecturer in Bahir Dar University and Currently working on Health Insurance Project

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