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This collection of essays considers the ways in which feminism is still an important issue in twenty-first century society. Looking at various forms of literature, media, and popular culture, the book establishes that contemporary images of femininity are highly contested, complex, and frequently problematic.

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1. Introduction; Angela Smith 2. ´Strange Borrowing´: Affective Neuroscience, Neoliberalism And The ´Cruelly Optimistic´ Gendered Bodies In Crossfit, Leslie Heywood 3. Big Sister TV: Bossiness, Bullying And Banter In Early Twenty-First Century Make-Over Television, Angela Smith 4. Boredom And Reinvention For The Female Gaze Within Personal Fashion Blogs, Jennifer Anyan 5. ´In Full View´: Involuntary Porn And The Post-Feminist Rhetoric Of Choice, Anne Burns 6. Miranda And Miranda: Comedy, Femininity And Performance, Rosie White 7. Flexible Femininities? Queering Kawaii In Japanese Girls´ Culture, Makiko Iseri 8. Strange Case Of Woman´s Vanishing Agency And Other Neo Victorian Tales Of Obfuscation And Effacement, Karen Sturgeon-Dodsworth

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Claire Nally, University of Northumbria, UK Angela Smith, University of Sunderland, UK Jennifer Anyan, Southampton Solent University, UK Anne Burns, Loughborough University School of Art, UK Leslie Heywood, State University of New York, USA Makiko Iseri, University of Sussex, UK Karen Sturgeon-Dodsworth, Leeds Metropolitan University, UK Rosie White, Northumbria University, UK

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