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This timely text overviews theories, concepts, and contexts relating to the emerging field of behavioral economics. Research theories and data gathered across psychology, sociology, marketing, finance, and other relevant disciplines are synthesized to identify and elaborate on the defining aspects of consumer economic wellbeing. Against a background of consumer rights and responsibilities, the book discusses consumer phenomena of earning, spending, saving, and borrowing and their contributions to improving (and in some cases to worsening) economic wellness. In addition, the author presents effective ways consumers can be encouraged to navigate key economic environments such as the media, advertising, and the internet, and to change negative financial behaviors.

Among the featured topics:

Historical perspective on consumer economic wellbeing.
Consumer financial capability and economic wellbeing.
The role of government in promoting consumer economic wellbeing.
Corporate social responsibility.
Theories of online shopping and e-banking.
Desirable and undesirable consumption behavior.
Consumer Economic Wellbeing clarifies issues and provides insights for researchers in the fields of consumer psychology and economics, psychologists and mental health professionals, and policy analysts. It is also useful as a text for college courses in related subjects.

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I. Basic concepts.- Consumer wellbeing.-Consumer behavior theories.-II. Consumer environments.- Government regulations.- Business responses.- Media influences.- III. Consumer economic issues.- Consumer earning.- Consumer spending.- Consumer borrowing.- Consumer saving.-IV. Special topics.- Politics and consumer well-being.- Technology and consumer wellbeing.- Human development and consumer wellbeing.- Family relations and consumer well-being.- Cultures and consumer wellbeing.-Social class and consumer wellbeing.

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Dr. Jing Jian Xiao is Professor of Consumer Economics at University of Rhode Island. He teaches courses and conducts research on consumer economic issues. He is the Editor-in-Chief of Journal of Family and Economic Issues and the Editor-in-Chief of this book series, International Series on Consumer Science. In addition, he serves on editorial boards of several other journals in consumer economics and finance. He has published extensively in areas of consumer economics and finance, including a new book entitled Handbook& of Consumer Finance Research (2008, Springer). He has played leadership roles in professional organizations in consumer economics, having served as the president of American Council on Consumer Interests (ACCI), the president of Asian Consumer and Family Economics Association, among others. He received his Ph.D. in consumer economics from Oregon State University. He was the TCA Professor and Director of Take Charge America Institute for Consumer Financial Education and Research at University of Arizona in 2005-2007.

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