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The main objective of the study is to find out the important points German students consider about starting their own businesses. The Author puts great emphasis on the students´ mind set about being self-employed and why they have such notions about entrepreneurship. The study goes on to reveals what other authors have found out about the drives of startups, the personal attributes that are relevant for one to be a successful entrepreneur, the funding process and also how the business plan becomes critical if one is to establish a successful startup. A qualitative approach was also used to resolve the research problem and thus structured interviews were used to get the need data from the subjects.

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Wilson Chirikure holds an MBA degree from the Hochschule für Umwelt und Wirtschaft Nürtingen-Geislingen (2012-2015), and also obtained a Bachelor of Arts in International Business Management from the Hochschule Furtwangen University (2007-2011) .

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