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We depend on - we believe in - algorithms to help us get a ride, choose which book to buy, execute a mathematical proof. It´s as if we think of code as a magic spell, an incantation to reveal what we need to know and even what we want. In [this book], Ed Finn considers how the algorithm - in practical terms, "a method for solving a problem" - has its roots not only in mathematical logic but also in cybernetics, philosophy, and magical thinking. Finn argues that the algorithm deploys concepts from the idealized space of computation in a messy reality, with unpredictable and sometimes fascinating results. Drawing on sources that range from Neal Stephenson´s Snow Crash to Diderot´s Encyclopédie, from Adam Smith to the Star Trek computer, Finn explores the gap between theoretical ideas and pragmatic instructions. He examines the development of intelligent assistants like Siri, the rise of algorithmic aesthetics at Netflix, Ian Bogost´s satiric Facebook game Cow Clicker, and the revolutionary economics of Bitcoin. He describes Google´s goal of anticipating our questions, Uber´s cartoon maps and black box accounting, and what Facebook tells us about programmable value, among other things.

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Ed Finn is Founding Director of the Center for Science and the Imagination at Arizona State University, where he is also Assistant Professor with a joint appointment in the School of Arts, Media, and Engineering and the Department of English.

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