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Katrin Kritzner

Analysis of the mexican Market for Fluid Technology


Busisness Plan for Market entry
2017. 140 S. 220 mm
Verlag/Jahr: AV AKADEMIKERVERLAG 2017
ISBN: 6-202-20686-1 (6202206861)
Neue ISBN: 978-6-202-20686-0 (9786202206860)

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After Summary and Introduction the Agenda is: - Information about Bürkert - General Information about Mexico - Economics in Mexico - Political Situation in Mexico - Legal Framework of Mexican Companies - Cultural Considerations for Mexico - Opportunities and Risks about Mexico - Analysis of the Mexican Market for Fluid Technology Focused on Bürkert Segments - Recommended Bürkert System - Financial Considerations - Marketing and Standards
My Name is Katrin Kritzner, I studied Business Administration at University FH-WS, Schweinfurt. During my Practical Training Semester at German Champer of Mexico City, the Company Bürkert (Ingelfingen) offered me a contract for my Thesis. After Graduation I did my MBA. Now I am working for ZF as an Expert for Sales and Project Management Processes.