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The influence of traditional motifs in Chinas visual identity continues to be a source of inspiration for todays designers who incorporate updated versions into their finished designs to reflect cultural continuity and an awareness of the past. Chinese Motifs in Contemporary Design collects numerous examples of these ancient decorative elements and combines them with modern examples of their use in branding, packaging, promotion, fashion and more. From face makeup for the Chinese Opera to paper cutting, New Year paintings and auspicious patterns, or animal and plant motifs, the variety is staggering with over 700 individual graphics. Includes interviews with a select few designers and design studios.

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The influence of traditional motifs in China´s visual identity continues to be a source of inspiration for today´s designers who incorporate updated versions into their finished designs to reflect cultural continuity and an awareness of the past. Chinese Motifs in Contemporary Design collects numerous examples of these ancient decorative elements and combines them with modern examples of their use in branding, packaging, promotion, fashion and more.

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