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Alexander Fuchs

Leadership "a Competitive Advantage" in Vienna´s 5Star Hotel Industry


Leadership, Sustainable Competitive Advantage, Management Skills
2018. 112 S. 220 mm
Verlag/Jahr: AV AKADEMIKERVERLAG 2018
ISBN: 6-202-21861-4 (6202218614)
Neue ISBN: 978-6-202-21861-0 (9786202218610)

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What is leadership? Why does it matter in today´s business life and particularly in the 5-star hotel industry? Is there a connection between the style of leadership a hotel manager has and the hotel´s overall performance on the respective market, and if there is a link, which one is it? The hotel industry in Vienna, which is no exception in the world, has always been ancient fash- ioned by the style their leaders were using. Usually, a hotel has a general manager on top the hierarchy and different departments that directly report through their managers to him or her. Of course, there is nothing wrong with this organizational structure in general, but the overall performance of the hotel might be positively or negatively correlated with the style of leader- ship the general manager uses to run the hotel. One of the aims of this work besides explaining the different types of leadership and which competitive advantages exist is to show that the style of leadership a 5-star property in Vienna uses, respectively the high management position managers, is very crucial to the hotel´s over- all performance and can either be a competitive advantage or not.
Fuchs, Alexander
Master in Tourism & Hotel Management with a Major in Hotel Development. Over ten years experience in Vienna´s 5 Star Hotel Industry. Online Marketing Expert and self employed since 2016.